Marketing Specialist

Marketing Specialists identify market opportunities and advise on the development, coordination and implementation of plans for pricing and promoting an organisation's goods and services.

Overview

Marketing Specialists identify market opportunities and advise on the development, coordination and implementation of plans for pricing and promoting an organisation's goods and services.

Day-to-day

  • researches potential demand and market characteristics for new goods and services and collects and analyses data and other statistical information
  • supports business growth and development through the preparation and execution of market objectives, policies and programs
  • commissions and undertakes market research to identify market opportunities for new and existing goods and services
  • advises on all elements of marketing such as product mix, pricing, advertising and sales promotion, selling, and distribution channels.

Occupation snapshot
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Not available
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Very strong
Apprenticeships may be available

To become a Marketing Specialist

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